Dr. Ron Harrison — January 7, 2026
Source: Corrected SRT — GTBOP_Transcript_2026-01-07_IndustryOverview_Harrison.srt (1321 blocks)
Archive Package: GTBOP_Archive_Summary_2026-01-07_IndustryOverview_Harrison.md
Matching Exercise 1: Global Pests and Their Significance
Timestamp Reference: 27:10 – 39:00 (primary coverage area)
Type: Species ID / Public Health Impact
Instructions: Match each pest in Column A with its significance as described by Dr. Harrison in Column B.
| # | Column A | Column B | |
|---|---|---|---|
| 1 | Houseflies | a) Leading cause of asthma in inner-city housing | |
| 2 | Mosquitoes | b) Caused fatalities in nursing homes when patients could not call for help | |
| 3 | Cockroaches | c) Number one disease transmitter in the United States | |
| 4 | Rodents | d) Number one global pest; driven by sanitation and cultural issues in developing countries | |
| 5 | Fire ants | e) CDC recommends pregnant women avoid contact | |
| 6 | Ticks | f) 1–2 million deaths annually from transmitted diseases (malaria, chikungunya, dengue, Zika) | |
| g) Primary structural pest in tropical and subtropical moisture-rich regions | |||
| h) Population increased in Atlanta as an invasive Asian species |
Answer Key:
1 → d, 2 → f, 3 → a, 4 → e, 5 → b, 6 → c
Distractors: g (termites — mentioned separately in the structural damage discussion), h (needle ants — discussed in the invasive species section)
Source in transcript: Blocks ~380–545, public health pests and global pest ranking discussions
Matching Exercise 2: Industry Challenges and Examples
Timestamp Reference: 50:30 – 1:09:00 (primary coverage area)
Type: Concept / Example Matching
Instructions: Match each industry challenge in Column A with the specific example Dr. Harrison used to illustrate it in Column B.
| # | Column A | Column B | |
|---|---|---|---|
| 1 | Technology creating new fraud risks | a) Marmorated stink bug populations now being managed by Carolina Wrens | |
| 2 | Low barrier to entry for competitors | b) Women in Orkin’s marketing department admitted they would not want their daughters in pest control | |
| 3 | Labor recruitment stigma | c) Egyptian technicians copied barcodes and completed reports from McDonald’s | |
| 4 | Regulatory inconsistency across countries | d) Former branch manager started own business, earning the same in 3 days as a full-time manager salary | |
| 5 | Invasive species reaching natural equilibrium | e) Using an unregistered IGR in Egypt would have “no consequences” vs. criminal penalties in the U.S. | |
| 6 | Customer cancellation triggers | f) Kazakhstan technicians reverted to spraying immediately after 4-hour IPM training | |
| g) Customers most likely to cancel when their regular technician quits | |||
h) German company’s monitoring equipment turned a 5 tin cat into a 30 product |
Answer Key:
1 → c, 2 → d, 3 → b, 4 → e, 5 → a, 6 → g
Distractors: f (IPM adoption challenge — discussed in the training section), h (technology cost-benefit — discussed in the economics section)
Source in transcript: Blocks ~695–1090, industry challenges and examples throughout the second half of presentation
Matching Exercise 3: Career Opportunities and Operational Details
Timestamp Reference: 39:00 – 50:00 (primary coverage area)
Type: Role / Description Matching
Instructions: Match each career area or operational role in Column A with the detail Dr. Harrison provided about it in Column B.
| # | Column A | Column B | |
|---|---|---|---|
| 1 | Residential sales | a) Orkin expanded from 4–5 technicians per manager to 8–10 | |
| 2 | Service technicians (Orkin Pros) | b) Private consultants like pest control 360 auditing companies like Nabisco and Campbell’s | |
| 3 | Leadership / Service management | c) Revenue generation increased from ~6,000 to 15,000–$20,000 per month | |
| 4 | Quality assurance | d) COVID-19 shifted Covington call center staff to work-from-home in one week | |
| 5 | Franchise ownership | e) Multimillion-dollar operations in Kazakhstan, Republic of Georgia, Egypt, Indonesia, Chile | |
| 6 | Government relations | f) Interaction with ASPCRO at annual meetings where regulators review compliance | |
| g) Harrison referenced Dan Suiter’s Port of Savannah research as marketing material |
Answer Key:
1 → d, 2 → c, 3 → a, 4 → b, 5 → e, 6 → f
Distractor: g (marketing — discussed as a separate opportunity area)
Source in transcript: Blocks ~548–695, career opportunities and operational details discussion
Generated for UGA Center for Urban Agriculture / GTBOP Moodle Course Activities
Source: Corrected SRT (1321 blocks) + Archive Package